Accelerating Innovation: Improving the Process of Product Development Book + PRICE WATCH * Amazon pricing is not included in price watch

Accelerating Innovation: Improving the Process of Product Development Book

With intense global competition jeopardizing the existence of even successful companies, managers are desperately seeking new ways to develop products that expand market share. Accelerating Innovation is the next stage in technological innovation and management. The book provides a total product development package for developing, managing, and operating a system of innovation that really works. Managers discover how to cope with the limited life span of today's products; anticipate changing consumer needs and desires; close the gap between new technology and products that apply it; bring leading-edge products to market fast; and enjoy higher returns on investment. 6 x 9.Read More

from£29.02 | RRP: £27.50
* Excludes Voucher Code Discount Also available Used from £11.81
  • 0442013787
  • 9780442013783
  • M.L. Patterson
  • 1 March 1993
  • Van Nostrand Reinhold
  • Hardcover (Book)
  • 159
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