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Advertising Management Book
Appropriate for courses in Advertising Management. The Fifth Edition provides a perfect blend of state-of-the-art theory with current management practice and has been updated, to include current research and readings.Read More
from£41.78 | RRP: * Excludes Voucher Code Discount Also available Used from £8.24
- 0130141011
- 9780130141019
- David A. Aaker
- 1 April 1992
- Pearson US Imports & PHIPEs
- Hardcover (Book)
- 1024
- 4
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