Advertising: Principles and Practice Book + PRICE WATCH * Amazon pricing is not included in price watch

Advertising: Principles and Practice Book

Exceptionally real-world in focus - with examples, issues, and applications interlaced throughout - this best-selling introduction to both the theory and practice of advertising provides important insights into how advertising is done, who does it, and the critical questions that must be resolved.Read More

from£N/A | RRP: £27.95
* Excludes Voucher Code Discount Also available Used from £N/A
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