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Airline Marketing and Management Book
This book examines airline marketing and the environment in which airlines currently operate, covering each element in full, with the latest techniques and methods of implementation.;Market: Civil aviation marketing managers and those in aviation-related organisations.Read More
from£74.25 | RRP: * Excludes Voucher Code Discount Also available Used from £10.02
- 0273032089
- 9780273032083
- Stephen Shaw
- 5 August 1991
- Financial Times Prentice Hall
- Hardcover (Book)
- 352
- 3rd Revised edition
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