Airline Marketing and Management Book + PRICE WATCH * Amazon pricing is not included in price watch

Airline Marketing and Management Book

With the airline industry continuing to undergo profound change throughout the world, and with full-scale deregulation now in place, the role of marketing has become centrestage. This work deals with business and marketing strategies and product management for the air transport market.Read More

from£65.47 | RRP: £51.50
* Excludes Voucher Code Discount Also available Used from £4.41
  • 1840149221
  • 9781840149227
  • Stephen Shaw
  • 17 December 1999
  • Ashgate Publishing Limited
  • Hardcover (Book)
  • 281
  • 4th Revised edition
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