An American Century of Photography: From Dry-plate to Digital - The Hallmark Photographic Collection Book

In 1964 the Hallmark corporation established its photography collection--the first corporate collection of its kind--with the purchase of more than 100 prints by Harry Callahan. The company's acquisitive pace never slowed: they currently own about 4,000 prints. The scope of the work is dizzying--name a photographer, and you'll likely find an excellent example of his or her work here. Strand, Modotti, Hine, Arbus, Wegman, Mapplethorpe and Mann are just a small number of the photographers who represent the breadth and depth of this group of images. The book itself is as colossal as its title would indicate. Keith Davis, the director of Hallmark's fine-art programmes, has written a meaty if occasionally dry history of the medium to accompany and illuminate the nearly 500 photos. Most of the images, from Henry Cady's late-19th-century shots of his family to Irving Penn's Duke Ellington and Bruce Davidson's gang kids, are black and white. But Sandy Skoglund's surreal Fox Games and Larry Burrows's painful Reaching Out are skilfully reproduced to maintain their lush colour saturation. --Anna BaldwinRead More