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Archetypes in Branding: A Toolkit for Creatives and Strategists Book
Archetypes in Branding : Spiral bound : F&W Publications Inc : 9781440308185 : 1440308187 : 30 Sep 2012 : Creating a successful design that meets client objectives and expectations depends mainly on communication between designer and client. The 60 archetypes cards are designed to help both parties choose a strategic and visual direction for new projects by focusing on brand archetypes and breaking them down into key words and images.Read More
from£30.00 | RRP: * Excludes Voucher Code Discount Also available Used from £22.62
- 1440308187
- 9781440308185
- Margaret Hartwell and Joshua C. Chen
- 30 September 2012
- How Design Books
- Hardcover-spiral (Book)
- 128
- Spi
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