Auditing Your Customer Service: The Foundation for Success (Marketing for Managers) Book + PRICE WATCH * Amazon pricing is not included in price watch

Auditing Your Customer Service: The Foundation for Success (Marketing for Managers) Book

By asking the questions "what is customer service?" and "why is it important?", this book leads the reader through the strategies, techniques, problems and solutions that are involved in achieving good customer service. The topics it covers include: benchmarking; quality control; customer segmentation; data collection; servicing; and communication. With frameworks to test your position now, the book shows you how to implement and sustain new strategies. The author has also published "How to Sell a Service", (1986).Read More

from£20.36 | RRP: £21.99
* Excludes Voucher Code Discount Also available Used from £4.08
  • 0415097320
  • 9780415097321
  • John Leppard, Elizabeth Molyneux
  • 1 September 1994
  • Thomson Learning
  • Paperback (Book)
  • 176
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.