Bare Essentials: The ALDI Way to Retail Success Book

ALDI is a phenomenon in consumer retailing - some would say a miracle. Often compared to Wal-Mart and General Electric, the inner workings and factors driving the success of this retail giant are revealed in this book by a former ALDI executive. For ALDI, success comes from being different. ALDI is distinctive, with a corporate culture, philosophy, working principles and organisational methods that have brought significant growth and success. ALDI believes that this difference is what makes for success in the long term ? and has seen the company growing profitably for over 50 years. What is it that ALDI has done ? and continues to do ? so differently, and what are the implications of this approach for other companies and industries? In this book, Dieter Brandes examines the inner-workings of ALDI and how it became such a retailing force. The lessons here are relevant for any company who find themselves in a competitive business environment.Read More