Big Business Marketing for Small Business Budgets Book + PRICE WATCH * Amazon pricing is not included in price watch

Big Business Marketing for Small Business Budgets Book

"Big Business Marketing for Small Business Budgets" is based on research the author did while working for American Express, where she developed a program that measures the direct correlation between marketing and consumer purchasing. This toolkit provides small businesses and entrepreneurs the tools to truly understand their customers and develop a marketing plan to effectively and continually appeal to their emotional and physical needs, keeping them for life.Read More

from£N/A | RRP: £14.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0071405976
  • 9780071405973
  • Jeanette Thomas McMurtry
  • 1 April 2003
  • McGraw-Hill Inc.,US
  • Paperback (Book)
  • 256
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