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Born to Buy: The Commercialised Child and the New Consumer Culture Book
* Excludes Voucher Code Discount Also available Used from £3.86
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Blackwell
Juliet Schor examines how a marketing effort of vast size, scope, and effectiveness has created commercialized children.Schor, author of The Overworked American and The Overspent American, looks at the broad implications of this strategy.
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ASDA
Now in paperback with a new Afterword by the author the groundbreaking book that every parent and teacher must read - offering the first hard research data on the consequences of turning young children into consumers.
- 0684870568
- 9780684870564
- Juliet Schor
- 16 January 2006
- Simon & Schuster Ltd
- Paperback (Book)
- 304
- New edition
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