Business Marketing Management: B2B Book + PRICE WATCH * Amazon pricing is not included in price watch

Business Marketing Management: B2B Book

Business Marketing is typically taught in four-year schools at both the undergraduate and graduate level. The course details the key differences between consumer goods and business-to-business marketing and most often includes case coverage. This course is typically found in the marketing department.Read More

from£85.58 | RRP: £161.43
* Excludes Voucher Code Discount Also available Used from £18.41
  • 032458167X
  • 9780324581676
  • Michael D. Hutt, Thomas W. Speh
  • 16 February 2009
  • South Western Educational Publishing
  • Hardcover (Book)
  • 634
  • 10
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