Business Research Methods Book + PRICE WATCH * Amazon pricing is not included in price watch

Business Research Methods Book

This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.Read More

from£31.42 | RRP: £50.99
* Excludes Voucher Code Discount Also available Used from £4.30
  • 0030350840
  • 9780030350849
  • William G. Zikmund
  • 23 May 2002
  • South-Western, Division of Thomson Learning
  • Hardcover (Book)
  • 748
  • 7th Revised edition
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