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Business Strategy: An Introduction Book
Provides an introduction to the subjects of business strategy and strategic management. This book includes case studies of varying lengths with questions included for assignment and seminar work; and a discussion of both traditional theory and the research in the field.Read More
from£43.99 | RRP: * Excludes Voucher Code Discount Also available Used from £3.52
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Blackwell
'Business Strategy: an introduction' is an accessible textbook that provides a straightforward guide for those with little or no knowledge of the subject. It presents complex issues and concepts in a clear and compact manner, so that readers gain...
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Pickabook
David Campbell, George Stonehouse, Bill Houston
- 0750655690
- 9780750655699
- David Campbell, George Stonehouse, Bill Houston
- 9 July 2002
- A Butterworth-Heinemann Title
- Paperback (Book)
- 475
- 2
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Exploring Innovation£4.42
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