Buying Web Services: The Survival Guide to Outsourcing Book

A small Web site might be a do-it-yourself project. A complex business site, however, usually requires outside help. Frenza has gathered a team with expertise in all facets of Web-site development to show you how to work with contractors to build the Web presence that's right for your business. First, the guide helps you determine whether or not to use an outside developer. Frenza explains that the choice has as much to do with your management style as with your technical needs. Following chapters discuss such topics as determining goals; evaluating proposals and budgets; and designing, hosting, and marketing your site. The book also covers legal issues, project management, how to avoid disaster, how to work with multiple contractors, and how to develop the second-generation site after the first is completed. Each chapter is authored by an expert on that particular topic and then edited to maintain a warm and often amusing style. While none of these chapters can make you an expert on any subject, they do provide the insights needed to communicate with your hired help, understand what they're doing, and assure that you get the results you want. --Elizabeth LewisRead More