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CIM Coursebook Market Information and Research Book
Endorsed by The Chartered Institute of Marketing (CIM) this work includes a range of learning objectives cases questions activities definitions study tips and summaries to support and test your understanding of the theory of marketing. It contains past examination papers and examiners' reports to enable you to practise what has been learned.Read More
from£37.78 | RRP: * Excludes Voucher Code Discount Also available Used from £2.96
- 0080966616
- 9780080966618
- Matthew Housden
- 1 July 2010
- A Butterworth-Heinemann Title
- Paperback (Book)
- 288
- 2
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