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Cases in Strategic Management Book
This new edition maintains the successful format of the previous edition but assembles a new collection of cases drawn from a wide cross-section of industry sectors: retailing, transport and distribution, manufacture and entertainment. The companies dealt with range from small companies to large multinationals in the public and private sectors. This text is written in a lively style with illustrations throughout and is the perfect way to relate strategic management theory to the real world.Read More
from£4.23 | RRP: * Excludes Voucher Code Discount Also available Used from £4.17
- 0273603809
- 9780273603801
- Colin Clarke-Hill, Keith Glaister
- 28 February 1995
- Financial Times/ Prentice Hall
- Paperback (Book)
- 526
- 2
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