Celebrity Sells Book + PRICE WATCH * Amazon pricing is not included in price watch

Celebrity Sells Book

Celebrities have always captured the imagination of the public. In today's age of consumerism, their ability to influence our behaviour can be seen worldwide. Harnessing this power can reap huge rewards for business -- the Jamie Oliver campaign...Read More

from£23.98 | RRP: £19.99
* Excludes Voucher Code Discount Also available Used from £2.79
  • ASDA

    Demonstrates the awesome power of famous names when skilfully used to sell brands. This book offers advice on how to develop and advertise a brand using celebrities.

  • 0470868503
  • 9780470868508
  • Hamish Pringle
  • 26 March 2004
  • John Wiley & Sons
  • Paperback (Book)
  • 340
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