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Charity Appeals: The Complete Guide to Success Book
Provides a step-by-step blueprint to researching, planning, organizing and executing all appeals - small, large, national or local. Director of the #54 million Wishing Well appeal at Great Ormond Street Children's Hospital, Allford reveals the state-of-the-art skills behind successful fund-raising today. Her book - the first to concetrate solely on one-off appeals - is as much a practical guide to strategy and approach as it is a source of new ideas.Read More
from£N/A | RRP: * Excludes Voucher Code Discount Also available Used from £N/A
- 0460861220
- 9780460861229
- Marion Allford
- 23 September 1993
- J.M.Dent & Sons Ltd
- Hardcover (Book)
- 400
- Reprint
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