Communicator-In-Chief: How Barack Obama Used New Media Technology to Win the White House Book + PRICE WATCH * Amazon pricing is not included in price watch

Communicator-In-Chief: How Barack Obama Used New Media Technology to Win the White House Book

Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.Read More

from£19.95 | RRP: £16.95
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  • 0739141066
  • 9780739141069
  • John Hendricks, John
  • 1 February 2010
  • Lexington
  • Paperback (Book)
  • 188
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