Competitive Strategy for Dummies Book + PRICE WATCH * Amazon pricing is not included in price watch

Competitive Strategy for Dummies Book

Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.Read More

from£12.65 | RRP: £15.99
* Excludes Voucher Code Discount Also available Used from £4.99
  • 0470779306
  • 9780470779309
  • Richard Pettinger
  • 2 April 2009
  • John Wiley & Sons
  • Paperback (Book)
  • 388
  • New
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