Consumer Behavior Book + PRICE WATCH * Amazon pricing is not included in price watch

Consumer Behavior Book

Offers a look at consumer behavior in order to guide successful marketing activities. This book deals with the four major parts of the Wheel of Consumer Analysis such as: consumer affect and cognition, consumer behavior, consumer environment...Read More

from£67.09 | RRP: £110.99
* Excludes Voucher Code Discount Also available Used from £10.76
  • 0073404764
  • 9780073404769
  • J. Paul Peter, Olson
  • 1 February 2010
  • McGraw-Hill Higher Education
  • Hardcover (Book)
  • 576
  • 9
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.