Consumer Behaviour: A European Outlook Book + PRICE WATCH * Amazon pricing is not included in price watch

Consumer Behaviour: A European Outlook Book

This new European perspective on Schiffman and Kanuk's classic Consumer Behavior focuses not only on what consumers buy, but also why they buy, when they buy, where they buy, how they evaluate their purchase, and how they ultimately dispose of it.Read More

from£N/A | RRP: £45.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • Pickabook

    Leslie Lazar Kanuk, Leon G. Schiffman, Havard Hansen

  • 027370401X
  • 9780273704010
  • Leon G. Schiffman, Leslie Kanuk, Havard Hansen
  • 21 February 2008
  • Financial Times/ Prentice Hall
  • Paperback (Book)
  • 494
  • 1
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