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Consumer Behaviour Book
Designed to be used alone or packaged WITH ANY core texts in consumer behavior. (Price in package, $10.) This unique casebook applies consumer behavior theory to practice via 21 cases and activities. To package with Solomon's Consumer Behavior text use ISBN 0131850563 or to package with Schiffman and Kanuk's Consumer Behavior text use ISBN 0131172239. For other package ISBNs-contact your Prentice Hall representative.Read More
from£21.58 | RRP: * Excludes Voucher Code Discount Also available Used from £6.90
- 0131133225
- 9780131133228
- Judy F. Graham PHD
- 28 July 2003
- Prentice Hall
- Paperback (Book)
- 96
- 1
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