Consuming Experience Book + PRICE WATCH * Amazon pricing is not included in price watch

Consuming Experience Book

Covers experiential consumption from an industry perspective. This text highlights the idea that an experience is not something that can be readily managed by firms and is not limited to the market: an individual's daily life is made up of consuming experiences that can occur with or without a market relation.Read More

from£31.13 | RRP: £27.99
* Excludes Voucher Code Discount Also available Used from £6.23
  • Pickabook

    Antonella Caru (Editor), Bernard Cova (Editor)

  • 0415382440
  • 9780415382441
  • 7 December 2006
  • Routledge
  • Paperback (Book)
  • 224
  • 1
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