Critical Marketing: Issues in Contemporary Marketing Book + PRICE WATCH * Amazon pricing is not included in price watch

Critical Marketing: Issues in Contemporary Marketing Book

Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. postcolonialism and marketing) previously not examined in detail in marketing.     Read More

from£N/A | RRP: £35.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0470511982
  • 9780470511985
  • 20 March 2008
  • John Wiley & Sons
  • Paperback (Book)
  • 414
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