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Customer Relationship Management Book
This book documents and demonstrates cost-effective techniques that the authors themselves have used to assist company managers in accomplishing strategic customer relationships management. It provides future or practicing non-technical corporate managers with the tools to better retain customers by backing their hard decisions with the soft numbers used to measure customer relationships.Read More
from£45.88 | RRP: * Excludes Voucher Code Discount Also available Used from £8.88
- 0134384741
- 9780134384740
- Dr. Jon Anton
- 1 July 1996
- Prentice Hall
- Hardcover (Book)
- 183
- 1
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