Customer Relationship Management Book + PRICE WATCH * Amazon pricing is not included in price watch

Customer Relationship Management Book

This book documents and demonstrates cost-effective techniques that the authors themselves have used to assist company managers in accomplishing strategic customer relationships management. It provides future or practicing non-technical corporate managers with the tools to better retain customers by backing their “hard decisions” with the “soft numbers” used to measure customer relationships.Read More

from£45.88 | RRP: £33.99
* Excludes Voucher Code Discount Also available Used from £8.88
  • 0134384741
  • 9780134384740
  • Dr. Jon Anton
  • 1 July 1996
  • Prentice Hall
  • Hardcover (Book)
  • 183
  • 1
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