Developing Online Content: The Principles of Writing and Editing for the Web Book + PRICE WATCH * Amazon pricing is not included in price watch

Developing Online Content: The Principles of Writing and Editing for the Web Book

An all-in-one resource on writing, organizing, and delivering Web content After nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly integrated content attracts customers and keeps them coming back. Coauthored by a new media development expert and an award-winning writer, this book arms professionals with a complete blueprint and a set of best practices for writing, organizing, and delivering Web content. A one-stop resource for Webmasters, content developers, project managers, and editors, it covers all the bases-from key technical considerations to the principles of professional copywriting. Companion Web site includes resource listings and updates.Read More

from£30.98 | RRP: £22.95
* Excludes Voucher Code Discount Also available Used from £8.05
  • 0471146110
  • 9780471146117
  • Irene Hammerich, Claire Harrison
  • 4 February 2002
  • John Wiley & Sons
  • Paperback (Book)
  • 352
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