Driven - Inside BMW, the Most Admired Car Company in the World Book + PRICE WATCH * Amazon pricing is not included in price watch

Driven - Inside BMW, the Most Admired Car Company in the World Book

BMW is one of the most admired carmaker in the world. This book covers details of the boardroom drama surrounding the company's acquisition and sale of the British Rover Group and its expansion into selling MINI and Rolls Royce cars. It also takes a look at the Quandt family of Bad Homburg Germany.Read More

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  • Blackwell

    In Driven, David Kiley presents an inside look at the fabled automaker, revealing the business philosophy and practices that make BMW more than just another carmaker, and the unsurpassed quality that makes a Bimmer more than just a car.

  • Foyles

    David Kiley - author of Getting the Bugs Out - goes inside BMW to find out how the fabled German automaker does what it does so well. He reveals the business...

  • 0471269204
  • 9780471269205
  • David Kiley
  • 20 April 2004
  • John Wiley & Sons
  • Hardcover (Book)
  • 328
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