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E-Commerce 2009 Book
This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce to provide a coherent conceptual framework for understanding the field: technology change, business development, and social issues. Technology Infrastructure for E-commerce; the Internet and WWW; Building and E-commerce web site; Security and Payment; Business Concepts and Social Issues; Online Retailing and Services; Online Content and Media; Social Networks, Auctions, and Portals; B2B Ecommerce For anyone looking for an up-to-date book that covers the three major driving forces behind e-commerce, technology change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.Read More
from£99.88 | RRP: * Excludes Voucher Code Discount Also available Used from £20.24
- 0136007112
- 9780136007111
- Kenneth Laudon, Carol Guercio Traver
- 5 November 2008
- Prentice Hall
- Hardcover (Book)
- 904
- 5
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