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Electronic Commerce: From Vision to Fulfillment Book
This briefer text gives students an overview of managerial and technical concepts of e-commerce. The material follows a life cycle approach to show students the entire process of e-commerce from "vision" or strategic planning to "fulfillment" for delivery of products and services with the goal of customer satisfaction.Read More
from£117.43 | RRP: * Excludes Voucher Code Discount Also available Used from £11.68
- 0131735217
- 9780131735217
- Elias M. Awad
- 16 February 2006
- Prentice Hall
- Paperback (Book)
- 576
- 3
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