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Entrepreneurship: Starting, Developing and Managing a New Enterprise Book
The text is intended for the undergraduate course in entrepreneurship and has been designed to instruct students on how to formulate, plan, and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures.Read More
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- 0256234787
- 9780256234787
- Robert Hisrich, Michael Peters
- 1 October 1997
- Irwin
- Hardcover (Book)
- 681
- 4Rev Ed
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