Entry Strategies for International Markets Book + PRICE WATCH * Amazon pricing is not included in price watch

Entry Strategies for International Markets Book

A guide to entering foreign markets. Advice on deciding which markets to enter, choosing a product for international distribution, designing an entry strategy, and developing an international marketing plan.Read More

from£43.13 | RRP: £31.95
* Excludes Voucher Code Discount Also available Used from £12.97
  • 0669137014
  • 9780669137019
  • Rubin
  • 1 September 1986
  • Jossey Bass
  • Hardcover (Book)
  • 288
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