Essentials of Marketing Book + PRICE WATCH * Amazon pricing is not included in price watch

Essentials of Marketing Book

Covering introductory marketing theory in a concise and well-structured format, this fully revised and updated third Asia-Pacific edition of "Essentials of Marketing" enables students to easily understand and apply the principles of marketing. Providing a wealth of contemporary local and global examples, the text has also been restructured to present a consumer-oriented focus allowing students to better relate key concepts to their own experiences in the marketplace. "Essentials of Marketing 3e" paves the way for students to harness the power of marketing.Read More

from£N/A | RRP: £54.94
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0170137325
  • 9780170137324
  • Jane Summers, Michael Gardiner
  • 1 December 2008
  • Cengage Learning Australia
  • Paperback (Book)
  • 3rd Revised edition
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.