Essentials of Services Marketing (The Dryden Press series in marketing.) Book + PRICE WATCH * Amazon pricing is not included in price watch

Essentials of Services Marketing (The Dryden Press series in marketing.) Book

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  • 0030152178
  • 9780030152177
  • Douglas K. Hoffman, John E.G. Bateson
  • 8 March 1997
  • South-Western, Div of Thomson Learning
  • Hardcover (Book)
  • 576
  • Revised edition
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