Ethics in Marketing: International Cases and Perspectives Book + PRICE WATCH * Amazon pricing is not included in price watch

Ethics in Marketing: International Cases and Perspectives Book

Understanding and appreciating the ethical dilemmas associated with business is an important dimension of marketing strategy. Increasingly, matters of corporate social responsibility are part of marketing's domain. Ethics in Marketing contains 20...Read More

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  • Pickabook

    Patrick E. Murphy, Gene Laczniak, Andrea Prothero

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