Fascinate: Your 7 Triggers to Persuasion and Captivation Book + PRICE WATCH * Amazon pricing is not included in price watch

Fascinate: Your 7 Triggers to Persuasion and Captivation Book

Fascination: the most powerful way to influence decision making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice...Read More

from£20.49 | RRP: £17.99
* Excludes Voucher Code Discount Also available Used from £9.38
  • ASDA

    Examines the principles behind fascination and explores how they can be used to influence a wide range of decisions from which brand of frozen peas to buy and which company to join to which book to read and where to vacation.

  • 0061714704
  • 9780061714702
  • Sall Hogshead
  • 15 January 2010
  • Collins Business
  • Hardcover (Book)
  • 288
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