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Fashion Marketing Book
Fashion Marketing covers the marketing curriculum using the fashion industry as the learning vehicle. Discussing topics such as fashion cycle, fashion economics, promoting a fashion image, and technology in fashion marketing, this text gives a perspective on how marketing shapes the future of the fashion industry and possible career opportunities.Read More
from£72.88 | RRP: * Excludes Voucher Code Discount Also available Used from £4.90
- 053843564X
- 9780538435642
- Dottie Oelkers
- 23 March 2003
- South Western Educational Publishing
- Paperback (Book)
- 298
- illustrated edition
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