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"Financial Times" Guide to Strategy: How to Create and Deliver a Useful Strategy (Financial Times Series) Book

Showing operating managers how they can devise their own Business Unit Strategies quickly and effectively, without any help from the "clever clogs" at the center or in consultancies, this book demonstrates the power of strategy to raise profits, provides a DIY strategy fit for managers, distils strategic thinking since 1960, and provides a lively A-Z of strategy concepts, terms and techniques.Read More

from£24.28 | RRP: £17.99
* Excludes Voucher Code Discount Also available Used from £3.41
  • 0273613081
  • 9780273613084
  • Richard Koch
  • 26 May 1995
  • Financial Times/ Prentice Hall
  • Paperback (Book)
  • 224
  • 1
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