Foundations of Marketing Book + PRICE WATCH * Amazon pricing is not included in price watch

Foundations of Marketing Book

"Foundations of Marketing, 2/e" is a thorough, up-to-date and exciting introductory textbook that's ideal for students studying marketing for the first time. The book presents a solid grounding in the fundamentals of contemporary marketing, and is full of lively and recent examples of marketing designed to educate and inspire.Read More

from£40.94 | RRP: £39.99
* Excludes Voucher Code Discount Also available Used from £3.22
  • 007710918X
  • 9780077109189
  • David Jobber, John Fahy
  • 4 July 2006
  • McGraw-Hill Higher Education
  • Paperback (Book)
  • 384
  • 2
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