Franchising Globally: Innovation, Learning and Imitation Book + PRICE WATCH * Amazon pricing is not included in price watch

Franchising Globally: Innovation, Learning and Imitation Book

Franchising Globally : Hardback : Palgrave Macmillan : 9780230238282 : 0230238289 : 31 Mar 2010 : Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world.Read More

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  • ASDA

    Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world.

  • Blackwell

    List of Illustrations Introduction by Ilan Alon 1Pt. I Franchising Approaches and Frameworks 1 Franchising in Emerging Markets by Ilan Alon and Dianne H. B. Welsh and Cecilia M. Falbe 112 Franchising as an Entrepreneurial Form by Ilan Alon and...

  • 0230238289
  • 9780230238282
  • Professor Ilan Alon
  • 31 March 2010
  • Palgrave Macmillan
  • Hardcover (Book)
  • 288
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