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Great Print Advertising: Creative Approaches, Strategies and Tactics Book
Antin's creative advertising work at Reader's Digest, along with his famous seminars, have earned him a worldwide following. This book is the culmination of his 30 years in the business--ideal for business clients who must know how to critique print ads, as well as for copywriters and art directors who must create them. 75 photos.Read More
from£40.43 | RRP: * Excludes Voucher Code Discount Also available Used from £13.48
- 0471557137
- 9780471557135
- Tony Antin
- 8 March 1993
- John Wiley & Sons
- Paperback (Book)
- 247
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