Head and Heart Management: Managing Attitudes, Beliefs, Behaviours and Emotions at Work Book + PRICE WATCH * Amazon pricing is not included in price watch

Head and Heart Management: Managing Attitudes, Beliefs, Behaviours and Emotions at Work Book

Good managers understand the human condition and human needs. They realise that frequently the heart rules the head, and they know what this can mean for an organization. With nearly 100 'thought-pieces' on the world of management and sales, this book explores how the heart can rule the head and is ideal for 'dipping into' on numerous occasions.Read More

from£43.46 | RRP: £21.00
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  • Blackwell

    Introduction 1 A day in the office 11 Advertising archetypes 13 Attitude surveys 16 Base rate blunders 19 Beware salespeople bearing gifts 21 Blindness, pretence and denial 25 Brand discrimination 28 Brand is everything 30 Brand sickness...

  • 0230555128
  • 9780230555129
  • Professor Adrian Furnham
  • 6 November 2007
  • Palgrave Macmillan
  • Paperback (Book)
  • 240
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