How to Have a Great Idea Book + PRICE WATCH * Amazon pricing is not included in price watch

How to Have a Great Idea Book

At the age of 38, John D. MacArthur, a destitute high-school dropout, borrowed $2,500 to buy the Bankers Life & Casualty Company of Chicago; eight years later he'd made a million dollars. At the time of his death in 1978 he was the second-richest man in America and "notoriously tightfisted." But he left most of his two-and-a-half-billion-dollar estate in the form of the John D. and Catherine T. MacArthur Foundation, with only these instructions to his board of trustees: "I figured out how to make the money, you boys figure out how to spend it." Thus the MacArthur Prize, also known as the "genius grant," was born. The award cannot be applied for, and it is not limited to any particular field of interest. Its purpose "is to promote those leaps of creative thinking that may occur when gifted people are left to their own devices." For Uncommon Genius, Shekerjian interviewed forty MacArthur Prize winners--John Sayles, Peter Sellars, Ellen Stewart, and Derek Walcott among them--in an attempt to discover "how great ideas are born." While much of what she learns about the creative impulse is not exactly groundbreaking--it involves risk-taking, openness, concentration, resiliency, and a great love of the work--spending time with the creators she has chosen to include is fascinating. They bring these broad concepts to life by inviting us into their studios, offices, labs, even dorm rooms (the youngest interviewee, Mayan epigraphist David Stuart, was a Princeton student at the time) and discussing their own creative processes. There is much to be gleaned here, not only about how creativity applies itself to various fields (community action, political science, writing, art history, woodworking, and even being a clown), but about how to nurture your own "creative genius." --Jane SteinbergRead More

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  • Product Description

    In the tradition of The Creative Process, here is an absorbing look at creativity sure to be a perennial seller. Everyone from the budding entrepreneur to the weekend writer is looking for a great idea. But where do they come from? Denise Shekerjian interviewed 40 winners of the coveted MacArthur Foundation Fellowships--the "genius awards"--to uncover how they work and how they sneak up on great ideas. And Denise demonstrates how individuals can harness the creative spark in their own lives.

  • 0140109862
  • 9780140109863
  • Denise Shekerjian
  • 28 February 1991
  • Penguin Books Ltd
  • Paperback (Book)
  • 272
  • Reissue
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