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How to Have a Great Idea Book
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Product Description
In the tradition of The Creative Process, here is an absorbing look at creativity sure to be a perennial seller. Everyone from the budding entrepreneur to the weekend writer is looking for a great idea. But where do they come from? Denise Shekerjian interviewed 40 winners of the coveted MacArthur Foundation Fellowships--the "genius awards"--to uncover how they work and how they sneak up on great ideas. And Denise demonstrates how individuals can harness the creative spark in their own lives.
- 0140109862
- 9780140109863
- Denise Shekerjian
- 28 February 1991
- Penguin Books Ltd
- Paperback (Book)
- 272
- Reissue
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