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How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations Book
This is an updated and revised edition of the author's successful and ground-breaking book on international public relations and global reputation. Michael Morley provides a comprehensive overview to protecting and promoting your global reputation. With fresh case studies illustrating best and worst practice, he explains why protecting your corporate reputation makes a vital contribution to the survival and success of the corporation.Read More
from£38.41 | RRP: * Excludes Voucher Code Discount Also available Used from £3.77
- 0333987772
- 9780333987773
- Michael Morley
- 29 May 2002
- Palgrave Macmillan
- Paperback (Book)
- 240
- 2nd Revised edition
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