How to Price: A Guide to Pricing Techniques and Yield Management Book + PRICE WATCH * Amazon pricing is not included in price watch

How to Price: A Guide to Pricing Techniques and Yield Management Book

Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book attempts to introduce the reader to a wide variety of their research results on pricing techniques in a unified, systematic way and at varying levels of difficulty.Read More

from£41.49 | RRP: £47.00
* Excludes Voucher Code Discount Also available Used from £89.28
  • 0521887593
  • 9780521887595
  • Oz Shy
  • 14 January 2008
  • Cambridge University Press
  • Hardcover (Book)
  • 448
  • illustrated edition
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