Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market And Get the Economy Moving Book + PRICE WATCH * Amazon pricing is not included in price watch

Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market And Get the Economy Moving Book

Offers a 'ground-floor' view of the innovation process. Organized in three parts, thsi book develops the detailed iterative innovation process and debunks the widely held concept of linear innovation (research->development->product) as the actual innovation process.Read More

from£15.20 | RRP: £19.00
* Excludes Voucher Code Discount Also available Used from £5.59
  • 9814327980
  • 9789814327985
  • Eugene Fitzgerald, Andreas Wankerl, Carl Schramm
  • 3 January 2011
  • World Scientific Publishing Co Pte Ltd
  • Hardcover (Book)
  • 248
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