Integrated Marketing Communications in Advertising and Promotion, International Edition Book + PRICE WATCH * Amazon pricing is not included in price watch

Integrated Marketing Communications in Advertising and Promotion, International Edition Book

Integrates various aspects of marketing communication. This book describes the fundamentals of advertising and promotion. It offers coverage of environmental issues regarding global warming and sustainability.Read More

from£71.89 | RRP: £47.99
* Excludes Voucher Code Discount Also available Used from £5.28
  • 0324665318
  • 9780324665314
  • Terence Shimp
  • 26 April 2009
  • South Western College
  • Paperback (Book)
  • 688
  • International ed
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