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Intergrated Marketing Communications: European Edition Book
Everything communicates. Any action that a company takes will leave an impression on its consumers. This text is about the use of a company's communication options. It provides students with an understanding of various major marketing communication functions and media alternatives.Read More
from£56.16 | RRP: * Excludes Voucher Code Discount Also available Used from £4.44
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Pickabook
Tom Duncan, Hans Ouwersloot
- 0077111206
- 9780077111205
- Hans Ouwersloot, Tom Duncan
- 1 December 2007
- McGraw-Hill Higher Education
- Paperback (Book)
- 672
- European ed
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