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International Business: Challenges and Choices Book
Offering a refreshingly critical perspective this text presents a balanced and concise account of the challenges and opportunities of international business. Extensive use of international case examples demonstrating both good and bad practice provides students with a realistic depiction of international business.Read More
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Blackwell
In today's increasingly connected world, international business plays an integral role in our day-to-day lives. This introductory textbook offers a refreshingly critical approach to this dynamic field of study, showcasing both good and bad...
- 0199533911
- 9780199533916
- Alan Sitkin, Nick Bowen
- 14 January 2010
- OUP Oxford
- Paperback (Book)
- 552
- 1
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